New technologies for communication, cultural management and the teaching of art history: for an immersive and multisensory use of Cultural Heritage

In the era of digital communication and shared accessibility, this master intends to direct graduates in the historical-artistic disciplines, who are projecting themselves into the world of work, towards that radical rethinking of the methodologies of teaching, research, dissemination, communication and of the marketing of art history that the increasingly widespread use of new technologies now makes it indispensable, to meet the needs of a contemporary public increasingly attracted by "immersive", "virtual", "multimedia" and "interactive" ( experiences that risk, today, falling under the responsibility of operators from other backgrounds, without the necessary humanistic and historical-artistic skills, and most of the time unaware of the enormous potential, didactic and cognitive, which belong to modern approaches to fruition).